Launched in Phoenix after nearly 20 years in recruitment, corporate human resources and operations, Morse saw a better way and created her own firm, which now extends coast-to-coast specializing in accounting and finance with a niche focus on tax roles for small CPA firms. A disrupter of the status quo, she looks beyond hard skill sets to soft ones like relationship building, attention to detail, and continuous learning. She is a seasoned traveler, enjoys health and wellness documentaries, and is active in the Phoenix pit bull rescue community.